I specialize in creating compelling informational copy for clients. I explain complex concepts in clear, accessible language, writing with particular attention to the tone and style needed for compatibility with existing client materials. In other words, I make it sound like you.


Projects have included articles, white papers, Web pages, press releases, advertorial articles, blogs, and ghostwriting. Recent clients include Dell, Dun & Bradstreet, American Express, SunTrust Bank, Microsoft, and Canadian telecom/publishing giant Rogers Publishing.

WEB CONTENT

Here's an article on small-business exporting for SunTrust Bank that appeared in an area they sponsored on Allbusiness.com: SunTrust article


Here’s an article about the stimulus bill written for Dell’s SMB Web site:
Dell Article


Here's an article for American Express OPEN Forum: AmEx OPEN article


Here's a link to just a few of the hundreds of service and tool pages I wrote for global insurance consultancy Milliman --- I authored all the pages here except "Why Milliman".

milliman.com


Here's a link to one of dozens of articles I wrote for the legal portal Avvo.com:

avvo.com


SOCIAL MEDIA

I wrote a package of stories for Rogers Publishing for use on their Small Business Incubator's Facebook fan page.


BLOGGING FOR CORPORATIONS

Companies I've recently blogged for include Dun & Bradstreet and SuretyBonds.com. Formats I'm familiar with include WordPress, Blogger and Moveable Type.


WHITE PAPERS

My white paper for a certain large software company, documenting their efforts to encourage computer recycling, can be viewed HERE.


GHOSTWRITING

I recently ghosted a package of stories for the management team of Register.com. Here's an example.


ADVERTORIAL ARTICLES

Here are links to several advertorial articles on the call-center industry I wrote for a small quality-assurance company in this sector, Hyperquality. They appeared in a company publication, Quality Journal.
Smooth Handoff

Offshoring

Outsourcing


PRESS RELEASES

Here's a release I recently wrote for the startup MicroVentures

Here are two press releases written for the Renaissance Seattle Hotel:

New executive

Art Walk


INVESTIGATIVE RESEARCH


Do you need industry research? Interested to learn more about how a CEO is regarded by their former coworkers? I have experience conducting quality-of-management investigations for New York-based research firm Collected Intelligence.




REFERENCES


Joy Cordell, former Milliman editor

contact info available on request


Holly Hetherington, former Avvo editor

(206) 930-6534

hollyhetherington@hotmail.com